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Super bowl ad curse? the stocks of these big game advertisers didn't fare so well

As the Philadelphia Eagles faceoff against the Kansas City Chiefs, ad time comes at a steep cost. Is the price worth it for investors?...

February 10, 2023, 8:10 am

Adtheorent to announce fourth quarter and fiscal year 2022 financial results on march 2, 2023

NEW YORK, Feb. 09, 2023 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH) (“AdTheorent” or the “Company”), a programmatic di...

February 9, 2023, 4:15 pm

Fansunite entertainment says betting hero unit has been shortlisted as finalists for five award categories in the 2023 igb affiliate awards

FansUnite Entertainment Inc (TSX:FANS, OTCQX:FUNFF) has announced that its customer acquisition, retention, and development brand, Betting Hero has be...

February 2, 2023, 7:08 am

Snap earnings: what to expect

Snap Inc. is about to give the first big indication of how the holiday period panned out for online advertiser...

January 31, 2023, 8:03 am

Bad news for comcast could be good news for roku

advertisers will follow viewers to their favorite entertainment platforms....

January 27, 2023, 6:15 am

U.s. lawsuit against google could benefit apple and others

A landmark lawsuit by the U.S. Justice Department against Alphabet's Google over its dominance of advertising technology could help rivals and website...

January 26, 2023, 12:09 pm

Meta advertisers brush off trump's potential return

Former U.S. President Donald Trump's potential return to Meta Platform's Facebook and Instagram is unlikely to change how ...

January 25, 2023, 9:13 pm

Disney+ advertisers will soon get hulu's ad targeting capabilities

Disney Advertising held its annual Tech and Data Showcase today, revealing plans to roll out some of Hulu's ad targeting capabilities to Disney+. When...

January 25, 2023, 2:07 pm

Twitter partners with doubleverify and ias on brand safety initiative amid advertiser exits

Amid declining ad revenue and advertiser exits, Twitter announced today that it has teamed up with ad-tech companies DoubleVerify and Integral Ad Scie...

January 25, 2023, 1:04 pm

Spotify to axe 6% of workers

Spotify is making employee reductions amid a weakening economic outlook and lackluster demand from customers and ...

January 23, 2023, 11:00 am

advertisers are really excited about netflix ‘at the right price,' says mntn ceo mark douglas

Mark Douglas, founder and CEO of MNTN, and Laura Martin, Needham analyst, join 'Power Lunch' to discuss Netflix as shares of the streaming giant surge...

January 20, 2023, 3:58 pm

Meta's ads risk with arpu and cpm

Meta's user base in the US is highly saturated, moderately engaged, and low penetrated in Gen Z, limiting Meta's ARPU and MAU growth potentials in the...

January 17, 2023, 12:04 am

Meta bans ads targeted at teens based on gender

Meta, owner of Instagram and Facebook, on Tuesday said it will stop allowing advertisers to target ads ...

January 11, 2023, 4:06 am

Instagram and facebook introduce more limits on targeting teens with ads

Meta is making some changes to how its apps handle advertising and young users. Under the new rules, advertise...

January 10, 2023, 9:00 am

Here's why snap stock can double in 2023

Social media platform Snap Inc. (NYSE: SNAP) stock has fallen to pandemic lows as it collapsed (-77%) in 2022. The fallout from ...

January 10, 2023, 1:01 am

Tremor international to present at the needham growth conference

NEW YORK, Jan. 05, 2023 (GLOBE NEWSWIRE) -- Tremor International Ltd. (AIM/NASDAQ: TRMR) (“Tremor” or the “Company”), a global leader in data...

January 5, 2023, 6:30 am

Meta: ads business growth at risk

Facebook's Gen Z and Millennial user% of total is lagging significantly behind TikTok and Snapchat by 28 ppts and 35 ppts respectively; Facebook will ...

December 27, 2022, 12:58 am

Netflix's new advertising tier is a dud as it misses viewer targets: report

Netflix has reportedly allowed advertisers to take back money for ads that had not yet run....

December 16, 2022, 3:30 pm

Netflix leads streaming stocks lower

Netflix (NFLX) shares fell 9% yesterday, following reports the streaming giant is falling short on viewership guarantees it made to ...

December 16, 2022, 9:50 am

Netflix sees ad funded service get off to bad start - report

Netflix Inc (NASDAQ:NFLX) saw its shares drop by over 8.5% on Thursday, tracking a slump by US markets and also unnerved by a report saying the strea...

December 16, 2022, 4:14 am


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