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ADDYY / Inside Kanye West's troubled Adidas partnership: Tears. Rage. Thrown shoes.

Inside Kanye West's troubled Adidas partnership: Tears. Rage. Thrown shoes.
The ending of the partnership between the artist Kanye West, who now goes by Ye, in October 2022 appeared to come after weeks of his comments about Jewish people and Black Lives Matter, but the New York Times is reporting that the relationship was troubled from the very start. Read More
Posted: Oct 27 2023, 11:59
Author Name: Market Watch
Views: 112231

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Adidas cut ties with Ye a year ago, but the controversies keep coming. Here's a history of the brand's decade-long relationship with Kanye West.

By Business Insider
October 27, 2023

Adidas cut ties with Ye a year ago, but the controversies keep coming. Here's a history of the brand's decade-long relationship with Kanye West.

Adidas announced an endorsement deal with Kanye West in November 2013.  By 2019, Adidas sales of his Yeezy brand eclipsed $1 billion annually. more_horizontal

Inside Kanye West's troubled Adidas partnership: Tears. Rage. Thrown shoes.

By Market Watch
October 27, 2023

Inside Kanye West's troubled Adidas partnership: Tears. Rage. Thrown shoes.

The ending of the partnership between the artist Kanye West, who now goes by Ye, in October 2022 appeared to come after weeks of his comments about Je more_horizontal

What Makes Adidas AG (ADDYY) a New Buy Stock

By Zacks Investment Research
October 23, 2023

What Makes Adidas AG (ADDYY) a New Buy Stock

Adidas AG (ADDYY) might move higher on growing optimism about its earnings prospects, which is reflected by its upgrade to a Zacks Rank #2 (Buy). more_horizontal

Adidas' Yeezy Sales Are Still Strong. What Comes Next.

By Barrons
October 18, 2023

Adidas' Yeezy Sales Are Still Strong. What Comes Next.

The company expects a full-year operating loss of around €100 million, better than past projections. more_horizontal

Adidas ups guidance again as it continues shifting Yeezy stock

By Proactive Investors
October 18, 2023

Adidas ups guidance again as it continues shifting Yeezy stock

adidas AG (OTCQX:ADDYY), the sports clothing retailer, jumped close to 5% in trading on Wednesday after it upped full-year sales and profit guidance a more_horizontal

Adidas shares climb after boost from Yeezy sales, guidance raise

By CNBC
October 18, 2023

Adidas shares climb after boost from Yeezy sales, guidance raise

Adidas on Tuesday hiked its full-year guidance and posted stronger-than-expected third-quarter earnings, aided by sales of its Yeezy inventory. more_horizontal

Adidas shares climb after boost to guidance, while European markets slip

By Market Watch
October 18, 2023

Adidas shares climb after boost to guidance, while European markets slip

Adidas shares ADS, +3.81% rose 4% as the company pre-released its third-quarter numbers, reporting a 27% decline in operating profit on a 6% fall in r more_horizontal

Adidas Cuts Projected Losses By Over $300 Million After Selling Yeezy Shoes

By Forbes
October 17, 2023

Adidas Cuts Projected Losses By Over $300 Million After Selling Yeezy Shoes

The apparel and footwear company has sold more than half a billion dollars in Yeezy merchandise this year after ending its partnership with controvers more_horizontal


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